Role: designer, content creator, strategist, on-screen talent, photographer
Client: Everlywell (@everlywell)
Working alongside a copywriter, performance team, and brand strategists I create regular updates to our library of Paid Social work for Meta, Pinterest, Snapchat, and TikTok. This includes promo and non-promo creative, both static and video.
A small sampling of boosted TikTok ads created in collaboration with our Performance team. In some instances the creative is organic-first and then boosted, other times we create with the intention of utilizing the content for paid marketing.
(click each thumbnail to view in TikTok)
Our sister brand Natalist released their first ever set of Paid ads over Black Friday weekend, which resulted in Natalist’s highest sales day to-date, and a record high conversion rate.